A Flat-Fee Financial Advisor
We are a flat-fee, planning-first firm. You pay us a transparent, fixed fee for financial planning, wealth management, and advice.
At Enduring Financial, we believe financial planning should reflect your deepest values and vision for the future. Our flat-fee structure is designed to align with this mission, providing a transparent, client-focused approach that empowers you to create an enduring legacy for generations to come.
Our Most Typical Fees
Beginning
Designed for young families establishing their financial foundation.
PLANNING
SUPPORT
RESOURCES
Building
Designed for established families with growing wealth and complexity.
PLANNING
Everything in Beginning, plus:
SUPPORT
RESOURCES
Enduring
Designed for high-net-worth families and business owners focused on legacy.
PLANNING
Everything in previous levels, plus:
SUPPORT
RESOURCES
At Enduring Financial, we believe your wealth should serve your family’s purpose - not be eroded by opaque or misaligned advisor fees. That’s why we’ve embraced a flat-fee model for financial planning and investment management.
Just one clear, transparent annual fee that reflects the true value of our services and the real work we do together.
When advisors charge based on a percentage of your investment assets (AUM), their compensation increases as your account grows - even if the services they provide don’t.
That can create hidden conflicts and missed opportunities.
For example:
Under a typical AUM model, these wise decisions may reduce the advisor’s compensation - so they’re not always encouraged, even when they’re best for your family.
With Flat-Fee, That Conflict Is Removed.
We don’t get paid more when you invest more - or less when you give more.
Instead, we’re paid to guide you well, period.
When you pay a flat, transparent fee, you can trust that every recommendation is based on your best interest, not ours.
We are:
You're not just managing money - you’re building a family legacy.
Our clients value:
That’s why our flat-fee structure just makes sense.
You get access to the same level of service whether you’ve built a $1 million or $10 million portfolio - because your values, goals, and family vision matter more than just numbers on a statement.
Consider this:
A traditional advisor charging 1% AUM on a $3 million portfolio could cost your family $30,000 every single year - and that number grows as your assets do. Over 20 years, that could mean over $1,000,000 in fees.
We believe your family legacy deserves better stewardship than that.
Our flat-fee model lets you keep more of your wealth working for you, your family, your community, and your future impact.
This model is especially valuable for:
If you're building an enduring family legacy and want a partner who prioritizes clarity, stewardship, and your long-term purpose, we’d love to meet you.
Enduring Financial, LLC (“Enduring Financial”) is a registered investment adviser located in McKinney, Texas. Registration with the Texas State Securities Board does not imply a certain level of skill or training. The content on this website is for informational and educational purposes only and should not be construed as personalized financial, investment, tax, or legal advice. Advisory services are offered only through a written agreement with Enduring Financial.
All investments involve risk, including the possible loss of principal. Past performance does not guarantee future results. Future returns may be higher or lower, and investment values will fluctuate with market conditions. Any referenced rates of return are historical or hypothetical and are not guarantees of future outcomes.
Client testimonials reflect individual experiences and may not be representative of all clients. No compensation is provided for testimonials unless otherwise disclosed.
Enduring Financial may provide guidance on tax-related topics, but does not provide legal or tax advice. Clients should consult their own legal or tax professionals regarding their individual circumstances.