Website Terms of Use
Enduring Financial, LLC (referred to herein as “the Firm”) is an investment advisory firm based in McKinney, Texas, and is registered with the Texas State Securities Board. The Firm transacts business only in jurisdictions where it is properly registered, notice-filed, or exempt from registration requirements. The presence of this website shall not be construed as a solicitation to offer advisory services to residents of any state or jurisdiction in which the Firm is not legally permitted to provide such services.
Terms and Conditions of Use
By accessing this website, you agree to the following terms and conditions, which constitute a legal agreement between you and Enduring Financial, LLC. If you do not accept these terms, you should not use the site. The Firm reserves the right to modify these terms at any time. Continued use of the website after changes constitutes your acceptance of the modified terms.
Legal Disclaimer
Nothing on this website constitutes a solicitation, offer, or recommendation to buy or sell any investment, security, or financial instrument. The material is for informational purposes only and should not be construed as personalized investment, legal, tax, or financial advice. Any offer of advisory services will be made only through a properly executed agreement between the client and the Firm, preceded by the delivery of our most current Form ADV Part 2A.
The Firm may reference ratings, awards, or testimonials. In doing so:
- No compensation is provided for awards or testimonials.
- Selection criteria will be disclosed or hyperlinked.
- Unsolicited testimonials may be used from public platforms (e.g., Google) in accordance with SEC Marketing Rule standards (Rule 206(4)-1).
User Agreement
Use of this website and its content is at your own risk. The Firm makes no guarantees regarding the accuracy, timeliness, or completeness of the information provided. We assume no liability for any errors or omissions.
Where applicable law limits the exclusion or limitation of liability, the Firm’s liability is limited to the fullest extent permitted.
Limitations of Liability
All content is provided “as is” without warranties of any kind, express or implied. The Firm does not guarantee that the website will be uninterrupted or error-free or that it is free from viruses or unauthorized access.
Third-party website links are provided for your convenience. Enduring Financial does not endorse or control these external sites and assumes no liability for their content or practices. Users should review the privacy policies and terms of use of any third-party site.
Certain areas of the website may be password-protected. You are responsible for maintaining the confidentiality of your credentials.
All website content is the intellectual property of the Firm and protected by U.S. copyright law. Any unauthorized reproduction, distribution, or commercial use is strictly prohibited.
Privacy Policies & Data Usage
Aggregate Data and Cookies
We may collect non-personally identifiable information (e.g., browser type, IP address, time of visit) via cookies for analytical and functional purposes.
Personally Identifiable Information
We collect personal information only when voluntarily provided. This information may be used for Firm operations such as responding to inquiries or scheduling meetings. While we implement reasonable security measures, no method of online transmission is 100% secure.
You may:
- View, print, or save content for personal use only.
- Not modify, republish, sell, or exploit any website content for commercial use without express written consent.
Governing Law
This Agreement and any disputes arising from it shall be governed by the laws of the State of Texas. Any legal proceedings shall be exclusively conducted in Collin County, Texas.
Contact Information
For inquiries, please email: eric@enduringfinancial.com
Blog Posts
Information published on the Firm’s blog is intended for general education and is not specific investment advice. Past performance is not indicative of future results. Market conditions, tax laws, and regulations change frequently; content may become outdated. Please contact the Firm directly for advice tailored to your financial situation.
YouTube & Podcasts
The Enduring Retirement Podcast and the Eric Leider, CFP® YouTube Channel are provided for general informational and educational purposes only. They do not constitute investment, financial, accounting, legal, tax, or other professional advice. Listeners/viewers should not act upon the content without consulting a qualified financial professional.
Investment advisory services are offered solely through Enduring Financial, LLC, a Texas-registered investment advisory firm. Eric Leider is the founder and principal of the Firm and provides investment advice only in jurisdictions where legally permitted. All educational content is offered in a general and separate informational capacity.
In compliance with IRS regulations and Circular 230, any U.S. federal tax advice provided via this website, podcast, or YouTube channel is not intended to be used, and cannot be used, for (i) avoiding IRS penalties or (ii) promoting, marketing, or recommending any transaction or matter to another party.
We aim to ensure content is accurate as of the publication date but disclaim all liability for errors, omissions, or reliance on outdated or incomplete information. No guarantees are made regarding content completeness or timeliness.
Third-party content or links may be included for convenience. Enduring Financial does not control or endorse such content and is not responsible for its accuracy or legality. Please review third-party privacy and usage policies separately.
By engaging with any digital media produced by Enduring Financial - including The Enduring Retirement Podcast and Eric Leider, CFP® YouTube Channel - you acknowledge and agree to the terms of this disclaimer.
Enduring Financial, LLC (“Enduring Financial”) is a registered investment adviser located in McKinney, Texas. Registration with the Texas State Securities Board does not imply a certain level of skill or training. The content on this website is for informational and educational purposes only and should not be construed as personalized financial, investment, tax, or legal advice. Advisory services are offered only through a written agreement with Enduring Financial.
All investments involve risk, including the possible loss of principal. Past performance does not guarantee future results. Future returns may be higher or lower, and investment values will fluctuate with market conditions. Any referenced rates of return are historical or hypothetical and are not guarantees of future outcomes.
Client testimonials reflect individual experiences and may not be representative of all clients. No compensation is provided for testimonials unless otherwise disclosed.
Enduring Financial may provide guidance on tax-related topics, but does not provide legal or tax advice. Clients should consult their own legal or tax professionals regarding their individual circumstances.